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How to use placeholders in Inked

What are placeholders?

Placeholders are short codes that auto-fill real data (such as names, emails, dates, etc.) from your contact list into Inked. They let you write one message and send it to many people—each person sees their own details.

Why use them?

  • Personalization at scale: “Hi @Contact.first_name” translates to "Hi John" "Hi Sarah" etc. Each recipient sees their own details, which feels human without manual editing.

  • Accuracy: Pulls directly from your contact list = no copying errors.

  • Speed: Build once, reuse everywhere

How to use them in Inked:

Create Personalized Cards Using Placeholders in Inked

Using placeholders is a great way to send a single card to multiple people. I'll show you how to do that in Inked right now.

Go to app.inked.com

1. Introduction

To begin, make sure you're in the dashboard. Your screen should look a little something like this.
Introduction

2. Click "Send a Card"

To begin, click Send a Card on the top right-hand side of your screen.
Click 'Send a Card'

3. Click here

Create your card as usual. Select a cover or upload your own—for this example, we'll use a Thank You cover.
Choose a cover

4. Click "Next"

Once your cover is picked, click Next (bottom right).
Click 'Next'

5. Click here

Placeholders shine with two or more contacts. Select at least two recipients.
Select recipients

6. Click here

Click the blue arrow to add them to your list.
Add to list

7. Click "Next"

With at least two contacts selected, click Next (bottom right).
Click 'Next'

8. Click here

Begin writing your message like usual.
Write your message

9. Click "@contact.first_name"

Use the @contact.first_name placeholder to personalize greetings (e.g., "Hello, John").
Use @contact.first_name

10. Click "@contact.address.state"

Add @contact.address.state to reference each recipient's state automatically.
Use @contact.address.state

11. Click "Next"

When your message and placeholders look right, click Next to preview them.
Proceed to preview

12. Click "1234 Jump Road"

Use the Recipients tab (right side) to switch previews—each selection updates the card (e.g., "Hello, John").
Preview placeholders
When everything looks good, send your card. You've successfully used placeholders in Inked!

 

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